Amazon
The online store and marketplace allowing people and businesses to sell things to other buyers and consumers.
Amazon popularity rank history
Monthly average · last 12 moA lower rank number means higher popularity. Dashed sections represent months outside the Tranco ranking.
How to read a popularity rank
The lower the number, the higher the ranking. WhoTrends uses the Tranco ranking system, which is a research-based ranking that incorporates multiple sources in order to eliminate any short-term fluctuations and bias. This is a relative ranking based on popularity.
Amazon domain registration
WHOIS record| Registered | 1994-11-01 (32 yr) |
| Expires | 2026-10-31 |
| Registrar | MarkMonitor, Inc. |
| DNSSEC | Enabled |
| Name servers | ns1.amzndns.org, ns1.amzndns.com, ns2.amzndns.net, ns1.amzndns.net |
Amazon classification
Public profile| Type | Marketplace |
| Industry | Retail |
| Market | BOTH |
| Monetization | subscription |
| Pricing | paid |
| App | iOS / Android |
| Audience | consumers and third-party sellers |
| Tags |
Amazon competitors
View all 10 competitors →
Online marketplace connecting buyers and sellers for new, used, and collectible goods.
| May | Jun | Jul | Aug | Sep | Oct |
|---|---|---|---|---|---|
| #214 | #214 | #192 | #211 | #216 | #200 |
Online marketplace connecting independent sellers with buyers seeking handmade, vintage, and custom goods.
| May | Jun | Jul | Aug | Sep | Oct |
|---|---|---|---|---|---|
| #287 | #300 | #313 | #276 | #284 | #329 |
Global B2B marketplace connecting manufacturers, suppliers, wholesalers and buyers for import/export trade.
| May | Jun | Jul | Aug | Sep | Oct |
|---|---|---|---|---|---|
| #295 | #295 | #293 | #299 | #310 | #313 |
Online marketplace selling fashion, cosmetics and general merchandise to US consumers with free shipping and returns.
| May | Jun | Jul | Aug | Sep | Oct |
|---|---|---|---|---|---|
| #376 | #382 | #390 | #412 | #431 | #432 |
Amazon backlink profile
Majestic| Referring subnets | 139,430 |
| Referring IPs | 375,299 |
| Majestic global rank | #31 |
| Rank within .com | #24 |
| Authority | Very High |
| As of | Oct 2026 |
About Amazon
Amazon is an international e-commerce corporation founded in Seattle, Washington. The registered trademark name of the company is Amazon.com, Inc., which was founded by Jeff Bezos. Publicly traded, Amazon supplies its goods and services to consumers and businesses, as well as to developers and governments across the globe.
The history of Amazon traces back to Bellevue, Washington, where Cadabra, Inc. was founded in 1994 and later named Amazon.com, Inc. As the name of the river sounded exotic, the company founders chose it to resemble the largest book market in the world that should arise from the corporation. The company had its initial public offering in May 1997 and introduced the Marketplace service in 2000.
Amazon services include e-commerce, online marketplaces, AWS cloud computing, streaming media services and artificial intelligence products. They include the online retail marketplace Amazon.com, cloud computing infrastructure Amazon Web Services (AWS), premium subscription program Amazon Prime, movie and TV show service Amazon Prime Video, music service Amazon Music, audiobook library Audible, e-reader service Kindle, voice assistant Alexa, live video broadcasting service Twitch and film studio Amazon MGM Studios.
The key distinguishing features of Amazon are its pioneering services such as one-click purchasing and reviews and AWS cloud infrastructure. Amazon integrates its first-party e-commerce offerings with its enormous third-party marketplace. Additionally, Amazon acquired Whole Foods Market in 2017 and MGM Holdings in 2022 and operates in all regions of the world, including North America, Europe, Asia-Pacific, Latin America and the Middle East.