BitAuto
Online automotive marketplace and services platform connecting car buyers, sellers, dealers, and service providers in China.
BitAuto popularity rank history
Monthly average · last 12 moA lower rank number means higher popularity. Dashed sections represent months outside the Tranco ranking.
How to read a popularity rank
The lower the number, the higher the ranking. WhoTrends uses the Tranco ranking system, which is a research-based ranking that incorporates multiple sources in order to eliminate any short-term fluctuations and bias. This is a relative ranking based on popularity.
BitAuto domain registration
WHOIS record| Registered | 2000-04-23 (26 yr) |
| Expires | 2028-04-23 |
| Registrar | Xin Net Technology Corporation |
| DNSSEC | Enabled |
| Name servers | ns3.dnsv5.com, ns4.dnsv5.com |
BitAuto classification
Public profile| Type | Marketplace |
| Industry | Automotive |
| Market | BOTH |
| Monetization | subscription |
| Pricing | free |
| App | iOS / Android |
| Audience | car buyers and dealers |
| Tags |
BitAuto competitors
View all 10 competitors →
Chinese automobile news portal and directory targeting individuals who seek to purchase a vehicle.
| May | Jun | Jul | Aug | Sep | Oct |
|---|---|---|---|---|---|
| #9,850 | #6,309 | #6,672 | #6,673 | #6,489 | #8,405 |
Chinese automotive marketplace and portal offering car listings, buying guides, and marketing services for consumers and dealers.
| May | Jun | Jul | Aug | Sep | Oct |
|---|---|---|---|---|---|
| #15,865 | #11,892 | #9,442 | #9,259 | #12,193 | #15,797 |
Chinese online used-car auction and trading marketplace offering free vehicle inspection, online bidding, and full sales services for sellers.
| May | Jun | Jul | Aug | Sep | Oct |
|---|---|---|---|---|---|
| #53,837 | #25,059 | #47,345 | #55,950 | #18,570 | #93,476 |
Chinese online used-car marketplace offering listings, pricing tools, and trading services for buyers and sellers.
| May | Jun | Jul | Aug | Sep | Oct |
|---|---|---|---|---|---|
| #33,882 | #33,188 | #33,816 | #33,999 | #35,810 | #45,256 |
BitAuto backlink profile
Majestic| Referring subnets | 2,667 |
| Referring IPs | 3,610 |
| Majestic global rank | #13,948 |
| Rank within .com | #6,656 |
| Authority | Medium |
| As of | Oct 2026 |
About BitAuto
BitAuto Holdings Limited acts as a distributor of online services and provides online content, marketing, and transaction solutions for the automotive sector. It operates under the Chinese name 北京易车信息科技有限公司 (Beijing BitAuto Information Technology Co., Ltd.), and its portal belongs to Yiche Holding Limited Company as a wholly owned subsidiary funded by major financial groups such as Tencent Holdings and Hammer Capital.
The website enables customers to search for well-known Chinese automotive brands through different applications, such as Yiche and Yiche Car Price. Clients can find information related to vehicle specifications, configurations, and user manuals, as well as view high-definition exterior and interior photographs. For those who want to purchase a car, supplementary websites such as taoche.com can offer listings of both new and second-hand automobiles.
Customers use the platform to gather data regarding the specifications and price ranges of the desired models before purchasing, while auto dealers rely on the company's digital marketing solutions, SaaS dealer showrooms, and CRM tools in order to sell automobiles. This gives the company the ability to operate in two different aspects of the internet-based automobile market: consumer research and dealer support.
Since it was founded by William Li in 2000, BitAuto has become a leader in the Chinese online auto sector. BitAuto, Inc., formerly traded on the NYSE under the BITA ticker, now owns mobile application brands that attract more than 50 million monthly active users.